Annual schools’ road safety banner competition is launched

Annual schools’ road safety banner competition is launched

by Danielle Thompson (September 2020)

YOUNGSTERS are being urged to take part in an artistic competition to design a road safety banner in time for BRAKE Road Safety Week in November.

The team at promotional products, badges and school uniform specialist Recognition Express North West, based in Southport, have launched their twelfth annual schools’ ‘Design a road safety banner competition’ ahead of the safety week which runs from November 16 – November 22.

Each year, primary school children aged four to 11 are invited to create a design for a road safety banner based on that year’s BRAKE Road Safety Week theme, which for 2020 is ‘No Need to Speed.’

New for 2020 is the option to upload entries online, or send them in by email in addition to entering by post. For full details and to download the entry form visit   The competition closes on Sunday, October 9.

Someone is injured on a UK road every four minutes and vehicle speed plays a part on every occasion. In a crash, 1mph can mean the difference between life and death, but people still regularly break speed limits or travel too fast for the conditions of the road.

The winning children will each receive a personalised trophy along with a large-scale printed banner featuring their design to display outside their school during Road Safety Week.

Since the competition launched in 2008 Recognition Express has seen thousands of entries from across the UK, all demonstrating children’s knowledge of the importance of road safety.

Steve Bibbythe director of Recognition Express North West said: “The Covid pandemic has turned everything on its head this year and school children are one of the groups most affected.  Our design a road safety banner competition has become almost a fixture in the calendar of many local schools and we have been hoping against hope that schools would be allowed to go back for the autumn term and take part.

“Whilst our cashflow is tight as a result of the lockdown, we believe road safety is very important, and are committed to keeping people safe. Our relationship with BRAKE is long standing and we didn’t want to let them down this year.  Road Safety Week aims to inspire thousands of schools, organisations and communities to take action and promote road safety awareness during the week and beyond and it is a privilege to be involved. Our competition is a fantastic opportunity to engage primary school children and help establish good road safety sense for years to come.

“We are always impressed by the creativity and quality of the designs sent in each year. Last year, we were thrilled that a winner was selected from St Patricks RC Primary School in Southport.

“I hope that our competition will help restore a sense of normality for the children this term and look forward to seeing more 2020 entries than ever before.”

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